- ARCUS Capital AG acquires majority stake in BitterPower GmbH and its "BitterLiebe" brand
- Founders and previous shareholders retain a significant share in the company
- Ebner Stolz comprehensively advises ARCUS on financial and tax due diligence as well as on tax aspects of the Share Purchase Agreement
ARCUS Capital AG is an owner-managed investment company that will support BitterPower GmbH in the future as an entrepreneurial partner in the areas of strategy development, finance and potential internationalization. For the achievement of this purpose, ARCUS Capital AG will contribute its many years of experience in the management of medium-sized companies. Currently, the company portfolio of ARCUS Capital AG consists of industrial, media as well as online companies with a total turnover of approximately 300 million euros.
BitterPower GmbH, founded in 2018, recorded triple-digit growth and sales of almost a value of a double-digit million in its third financial year with the "BitterLiebe" brand. The successful participation in the TV show "Die Höhle der Löwen" (VOX; German equivalent to the US-show “Shark Tank”) in 2019 has significantly accelerated this development. The company quickly achieved a high level of awareness and was able to position itself sustainably in the market. The company's products are available in its own online store, in online retail as well as in more than 4,000 stores of various drugstore chains throughout Germany as well as via teleshopping.
Both founders, Andre Sierek and Jan Stratmann, as well as the previous shareholder Judith Williams will remain substantially involved in the company after the transaction and they will shape the future business development together with ARCUS.
Team Ebner Stolz: Dr. Christoph Eppinger (Partner Project Lead, Financial Due Diligence), Felix Fries, Florian Seizer (both Financial Due Diligence), Alexander Euchner (Partner Tax Due Diligence, Tax Advise on Share Purchase Agreement), Andreas Forrai (Tax Due Diligence).
Tel. +49 221 20643-628
Dr. Christoph Eppinger
Tel. +49 711 2049-1409
About Ebner Stolz
Ebner Stolz is one of the largest independent mid-market auditing and consulting firms in Germany and ranks among the top ten in the industry. The company has decades of in-depth experience in auditing, tax consulting, legal consulting and management consulting. This broad spectrum is offered by 1,700 employees in the typical multidisciplinary approach in all major German cities and business centers. As a market leader in the SME sector, the company mainly serves medium-sized
industrial, commercial and service enterprises of all sectors and sizes.
Ebner Stolz conducts cross-border audit and consulting engagements together with partners from Nexia International, one of the world's ten largest networks of consulting and auditing firms. Through Nexia, Ebner Stolz is represented in over 120 countries with more than 720 offices.